| www.pjrcomms.com |
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| No organisation’s marketing strategy is complete if it does not include media relations. Getting your name in front of your target audience in the editorial columns of newspapers and magazines is one of the most effective – and cost-effective – means of generating business. The journalistic background of PJR’s key team ensures results, time and time again. We make it our job to fully understand how our clients work and the emphasis is on us finding the stories which will gain you exposure. We’ll research the story and, once you have approved it, distribute it to the relevant media. We will compile the distribution list by liaising with you and using our on-line Willings Press Guide, the most authoritative guide on up-to-date media contacts. Whilst most of our efforts are concentrated on achieving you proactive, positive coverage, we also provide an out-of-hours response service if needed so that you are never left on your own to deal with the media should a less positive story occur within your business!
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